Thursday, August 8, 2024

How Will Google’s Antitrust Ruling Affect You?

What does the recent Google antitrust ruling mean for us as search marketers? What happened and where do we go from here? Dr. Pete Meyers walks through the TL;DR of the ruling and what that may mean for the marketing industry.

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Quantifying YouTube Keyword Opportunities — Whiteboard Friday

How do you assess YouTube keyword opportunity? Phil Nottingham shares three unique metrics for evaluating search demand, competition, and va...