Unravel the mystery of bounce rate as we explore its evolution from Universal Analytics to GA4. Discover why Google redefined this metric, how to interpret it, and practical strategies to optimize your website's engagement.
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Posted by willcritchlow We're bringing back this slightly different-from-the-norm Whiteboard Friday, in which the fantastic Will Critch...
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Posted by AnnSmarty Somehow, many businesses I’ve come across online have one glaring problem in common: a very weak and unconvincing About...
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