How the SERPs Guide Content — Whiteboard Friday

From videos to featured snippets, discover how SERPs can help us with our content creation in this Whiteboard Friday with Julia-Carolin Zeng.

Claddagh: How Local Businesses Inspire Love, Loyalty, and Friendship

Miriam relays an old local business tale, with more than a dozen inspiring examples of love, loyalty, and friendship between local businesses and their customers. She ends with tips for removing barriers to form lasting business relationships.

How to Make AI Your Writing Sidekick for Content Marketing

Tasmin shares her tips on how to make AI your content marketing sidekick. Optimize every step of the process, from generating ideas to crafting headlines and simplifying your writing.

E-E-A-T Quick Wins — Whiteboard Friday

Itamar shares E-E-A-T quick wins that you can utilize to help your website appear more credible in the eyes of users and Google.

Meet Our MozCon 2024 Community Speakers

Thank you to everyone who submitted pitches to speak at MozCon! After much deliberation, we settled on two community speakers that we’re confident are going to be a great addition to the MozCon Stage. Ready to meet them?

Embracing GenAI-Powered Search — Will Companies Have to Rethink Marketing Strategies?

If searchers continue chatting with GenAI answer engines, it will be more critical than ever for marketers to track and monitor search results.

Top SEO Tips for 2024 — Whiteboard Friday

It's no surprise that in 2024, the main theme that we're going to see is how to manage SEO in an AI landscape. Crystal shares her top SEO tips to navigate this.